In these times of economic uncertainty, it is vital for your customers to understand how their business is performing. Are they losing customers? If so which ones, and are they gaining others? What do the new customers buy?
Reselling services represent a significant – and growing – part of the business for many IT consultants. Margins on IT hardware, and to a lesser extent, software, have fallen steadily. The fees that can be charged for higher-value work, such as code customisation and application testing, have also come under pressure, not least because of competition from suppliers in markets such as India or Eastern Europe and Russia.
If you’re using Active Directory and Group Policies to administer computers on customer networks, suggest they adopt Internet Explorer 8 to get more than 100 new Group Policies that you can use to maintain a stable configuration.
Solid State Disks (SSDs) aren’t just for netbooks: they have the potential to transform server specification, especially for database systems. SSDs aren’t much in the business eye at present but we expect them to become a hot topic over the coming year.
Giving small business users the applications they want, available everywhere? It’s actually easier than you think. With the release of Windows Server 2008, the venerable Terminal Services gains a host of new capabilities.
If you ask your customers what they know about legislation involving data, the chances are you’ll be horrified by the answers.
Video conferencing technology has never been so cheap or so effective: what can it do for your small business customers?
Office Communication Server isn’t for every small business and it isn’t always straightforward to implement, but when it’s a good fit the rich features offer obvious benefits you can sell.
Getting BlackBerry Enterprise Server up and running needn’t be complex, but it can be tedious: here’s how to get BES working with Exchange 2007 in a Windows network.
BlackBerry is more than a phone with secure email; it’s also an application platform, with plenty of business-focused applications and tools. Even though App World adds a one-stop shop for trials and downloads you still want to be involved in recommending business BlackBerry apps to your customers, so here are our top picks.
Microsoft Partner Programme
http://partner.microsoft.com/UK/
Dell PartnerDirect
http://partner.euro.dell.com/M..
HP PartnerONE
http://h41320.www4.hp.com/c..
IBM PartnerWorld
http://www-01.ibm.com/p..

Latest issue May/June 2009
To read a sample please
download Jan/Feb 2009
IT-Expert-Magazine-Vo2-Ed1.pdf

Download the Microsoft SMB
Insight Report 2009
“Because they can respond so quickly as business conditions change,small and midsize companies have an advantage in a volatile and uncertain economic climate".
Steve Ballmer, CEO, Microsoft
This month we’re looking at mobility in a range of ways, from Terminal Services to top business apps for BlackBerry, from whether unified comms with Office Communications Server can save small businesses money to whether budget video conferencing in Skype is worth setting up in the office. We show you how to guide customers through the often overlooked legal and business issues of using email. Business intelligence systems can deliver on productivity and customer service and if your customers have SQL Server we show you how you can give them BI with virtually no extra investment (we’ll be following this with a look at CRM next issue).
Even if all your expertise is in on premise software, you can’t ignore the other trends, which are the beginning of truly mainstream cloud computing – and that doesn’t have to be a threat to your business. Your customers want your help cutting costs, and they want to deal with a one-stop-shop. They’re also turning to the cloud for affordable, flexible options – as long as they’re secure and reliable. Rather than losing customers to online services, look at the opportunities for moving into the cloud world by hosting, co-branding and white labelling services from email and servers to applications like CRM. There are more options than ever, which is as confusing for your customers as it is empowering. Show them that you understand their business needs as well as the technology and you have much of a chance of putting your business and theirs into the ‘boom’ category.
Mary Branscombe
P.S. Since the last issue we’ve added more interactive features to the IT Expert Web site. As well as all our previous articles, with live links and exclusive extras – so you can download the Microsoft SMB Insight Report and watch IT Expert authors demonstrating key tools and techniques – you can give us your feedback on the magazine and tell us what you want us to cover. Are you looking for technical details on Windows 7 and Server 2008 R2 so you can begin deployments, or ways to simplify customer technical support? Let us know.
RECENT COMMENTS
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